hiring MSP talent

Selling to senior MSP technicians is nothing like selling to a procurement manager or a business owner. These are people who have spent years in the weeds — patching systems at 2 a.m., chasing down false positives, and cleaning up messes left by vendors who overpromised and underdelivered. They don’t care about your slide deck. They care whether your tool actually works, whether it plays nicely with their existing stack, and whether it’s going to… Continue Reading The Superhero Question: How to Win Over Senior MSP Technicians